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International Trade Forum Volume 2014, Issue 1
  • E-ISSN: 15645304

Abstract

When I first contemplated setting up Talal Abu-Ghazaleh International (TAGI) in the early 1970s, the business landscape in the Arab world was in desperate need of transformation. The region was experiencing the dawn of an oil boom that would transform the lives of millions through an influx of global brands in pursuit of business opportunities and partnerships.

Related Subject(s): International Trade and Finance

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