1945

Helping consumers achieve better nutrition

To improve nutritional outcomes, food systems need to provide consumers with abundant, affordable, diverse and nutritious foods, and consumers need to choose balanced diets that provide adequate but not excessive amounts of energy. Previous chapters have discussed ways to make food systems more supportive of food security and better nutrition. Nutrition-sensitive food systems can give consumers better options, but ultimately it is consumers who choose what they eat. What consumers choose to eat influences their own nutritional outcomes and sends signals back through the food system – to retailers, processors and producers – that shape both what is produced and how sustainably it is produced.

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