Vanuatu
Policy recommendations
Vanuatu is at a critical juncture in its development pathway: the country needs to dynamise and transform its rural economy by building on its small-scale and diversified farming system, and leveraging traditional agro-ecological approaches. Expanding on the NGER, this study has outlined upgrading trajectories in the cocoa and coconut sectors that amplify the competitive strengths of small-holder agriculture, leverage agro-ecological practices and place emphasis on women’s roles and knowledge. These trajectories combine social welfare objectives (food security and nutrition, and social inclusiveness, including gender equality), environmental goals (protection of biodiversity and climate-change resilience), and economic objectives (increased income). They cater to both domestic and export market outlets. They show how trade can drive transformational systemic changes at the local and national level towards achieving inclusive sustainable development, beyond aggregate welfare gains.
Sustainability outcomes
The goal of this report is to assess the social inclusiveness and pro-poor sustainability of efforts to upgrade, expand and diversify the cocoa and coconut sectors in Vanuatu. Specifically, the analysis screens trade upgrading and diversification policies in the two sectors for their potential to either benefit or negatively impact the goals and targets embedded in the country’s NSDP. Called “Vanuatu 2030: The People’s Plan”, it is the country’s highest-level policy framework. It provides an inescapable normative benchmark for assessing the legitimacy of trade policy options. The Plan charts a holistic development path that strikes a balance between the social, environmental and economic pillars of sustainable development. Tailoring the 2030 Agenda to Vanuatu’s context, the Plan re-assesses material wealth objectives through Melanesian values of respect, harmony, unity and forgiveness, and brings to the forefront of policy discourse intangible values and communal assets.
Upgrading trajectories in cocoa and coconut: Opportunities and challenges
As previously mentioned, Vanuatu faces a pressing need to dynamise its traditional rural economy. The challenge is not just to expand the existing agricultural system but also to instigate a pattern of structural rural transformation. This entails raising agricultural incomes while generating non-farm income opportunities in rural areas. Value-addition and diversification in the cocoa and coconut sectors can catalyse this structural rural transformation process, both products offering, as noted in chapter 3, a range of market outlets and several diversification options. There is significant room for harnessing synergies between agricultural upgrading, agro-processing, handicraft and tourism. Viable commercial options to unlock this potential in cocoa and coconut include any one or a combination of: product differentiation through organic certification; compliance with sustainability standards; indications of origin and branding/ packaging strategies; downstream agro-processing into higher value-added products (e.g. artisanal VCO and grated coconut; personal care products; artisanal chocolate); valueaddition to marketable by-products (husks and shells); and commercialisation of related handicraft production. Demandside coordination mechanisms can kick-start the process. Boutique export outlets, the hospitality industry (hotels, restaurants, cruise lines, etc.) and, to a different extent, the biofuel sector, are key demand factors that can spearhead the transition towards a more diversified rural economy in Vanuatu. However, as pointed out below, while they offer viable options to harness the synergies between traditional subsistence modes of production and the rural non-farm economy, a certain number of pre-requisites need to be fulfilled to enter export niche markets.
Introduction
Since the vast majority of Vanuatu’s inhabitants live and work in rural areas, rural development is the main driver of poverty reduction and will be essential to achieving Sustainable Development Goals (SDGs). It is anticipated that raising rural incomes to the level of urban incomes will help reverse the current pattern of rural-urban migration that is fuelling unsustainable urbanisation in Vanuatu.
Executive Summary
This study is part of a series of UNCTAD publications that focus on upgrading and diversifying specific agricultural sectors of rural economies in developing countries, with a view to raising living standards among small-scale farmers in a context of sustainable development, female empowerment and food security.
Country overview anddevelopment background
The analysis in this chapter provides a brief country overview and singles out the key socio-economic vulnerabilities and environmental issues to set the stage for the ensuing sectoral analysis.
Cocoa and coconut: Commodity chain overview
UNCTAD’s National Green Economy review (NGER) for Vanuatu has identified coconut and cocoa as dynamic sectors in which the country has a clear comparative advantage. According to the NGER, the two sectors offer significant opportunities for downstream processing and increased export value through product differentiation, including organic certification. The impacts on sustainability of upgrading trajectories in cocoa and coconut are assessed in chapter 4. To inform the analysis, it is important first to consider key aspects of the domestic production and marketing chain. Indeed, technical details about farming structures, marketing channels and processing techniques are of major importance in assessing social inclusiveness, food security and environmental impacts. Detailed assessments of Vanuatu’s cocoa and coconut chains have been carried out elsewhere (AECOM Services Pty Ltd. and PHARMA, 2016; Pacific Agribusiness Research & Development Initiative, 2011; Pacific Agribusiness Research & Development Initiative, 2012; UNCTAD, 2014a; UNCTAD, 2016). Suffice it here to recall some of the main features of cocoa and coconut production, processing and marketing that have a significant influence on the analysis in the following chapters.
Vanuatu
Reply to the United Nations National Accounts Questionnaire from the Vanuatu National Statistical Office, Port Vila. The estimates are published in the "National Accounts of Vanuatu Annual Report".
