1945

Drivers of Halal food and beverage markets

The halal market is a complex and fragmented jigsaw puzzle, still fluid and expanding. Variables based on cultural assumptions, habits and preferences, different interpretations of Shariah law and the global nature of food-product supply chains add to this complexity. To understand the growth and evolution of the halal market, it is useful to focus on forces that are driving this market forward.

Related Subject(s): Economic and Social Development
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