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From Niche to Mainstream: Halal Goes Global

image of From Niche to Mainstream: Halal Goes Global
This ITC publication provides a detailed overview of the global halal food and beverage market, including up-to-date trade figures and an informed perspective of the market landscape and its dynamics. It provides an excellent introduction to anyone encountering the halal market for the first time by giving trade data on the key sub-sectors of the halal marketplace. At the same time, it shares a depth of understanding of many of the complex issues that are particular to the halal sector and, in doing so, allows the reader to gain a comprehensive view of the market landscape.

English French, Spanish

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Trade and investment support institutions

Building institutional capacity for a national halal industry is key to success. Trade and investment support institutions (TISIs) need to think and act outside their normal patterns of activity, and be more proactive in understanding and engaging with the halal marketplace. There are now enough examples to provide insights and fresh ideas for TISIs to apply to their own situations.

English Spanish, French

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