Exporting Automotive Components

An Answer Book for Small and Medium-Sized Enterprises

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This publication is the ultimate question and answer book for small and medium-sized enterprises interested in exporting automobile components. It contains information on types of automotive parts, export market, and ways to capture the automobile components market. Other topics covered by this publication include the fundamentals of exporting, information sources on industry trends, buyers and suppliers, Internet directories, e-commerce and online procurement, and packaging and labeling.

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What are the various ways of entering an export market?

Selecting the mode of entry into a particular market is one of the most crucial decisions for an exporter to take as it has significant implications for a wide range of international marketing concerns. When choosing a mode of entry, the exporter should consider the similarities between the foreign market and the domestic market, how much after-sales service is required, tariffs and shipping, lead time requirements, brand awareness, and competitive advantage. There are two main options for market entry: direct exporting and indirect exporting.

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