How to Reach Chinese E-Consumers

A Practical Guide for Small Businesses

image of How to Reach Chinese E-Consumers

This report helps small businesses tap into the Chinese e-commerce market, which is the world’s largest. The publication recommends cross-border e-commerce, which allows opening stores in marketplaces rather than opening Chinese sites. It provides systematic instructions on the process, including logistics and payments.



Potential partners

We have seen that cross-border marketplaces are the best way to start selling in China. However, it can be difficult to do so as a foreign seller. The following section presents a non-exhaustive list of potential partners who can assist in accessing the Chinese market.


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