The State of Sustainable Markets 2018

Statistics and Emerging Trends

image of The State of Sustainable Markets 2018

The report shows significant growth in sustainability markets. The data is extensive and reliable. It shows how ITC is supporting “good trade” that contributes to environmental and social sustainability for producers and consumers. Each product (bananas, cotton, etc.) also features serious sustainability challenges: child labour, water scarcity, workers’ rights, use of chemicals, etc. Thus, this report is potentially of interest to journalists. It provides transparency by summarizing those challenges, and by showing which standards initiatives are gaining traction – thus helping to address major societal problems.



Sustainability standards: in the mainstream

Partnerships lie at the heart of advancing sustainable development and overcoming major global challenges, such as gender equity, poverty alleviation and climate change. The 17th and last Sustainable Development Goal (SDG) illustrates this point, specifically focusing on strengthening partnerships for sustainable development. SDG 17 – Strengthen the means of implementation and revitalize the global partnership for sustainable development – supports the fulfilment of the 16 other goals adopted by the global community in 2015 (United Nations Department of Economic and Social Affairs, 2017).


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