TPO Best Practices

Strengthening the Delivery of Trade Support Services

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Successive World Conferences of TPOs have sought to debate, identify and document best practice for TPOs. Delegates at the Fourth World Conference of TPOs in Beijing, in May 2002, thought that we should have a mechanism for a frequent exchange of best practice information. Since then, ITC has invited TPOs around the world to contribute their best practice examples. The response has been very encouraging: some 38 TPOs responded and 42 best practices were selected from 22 TPOs for this publication.

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Leveraging information and communications technology

In today’s technology-intensive world, exploring and exploiting the technological resources available is no longer an option but a necessity. The use of information and communications technology (ICT) now has an impact on all aspects of business, including trade promotion. It has greatly affected the relationship between buyers and sellers and has provided tremendous opportunities for improving the speed and efficiency of the delivery of TPO services. It has also facilitated the development of completely new services (e.g. virtual trade fairs). No publication on TPO best practices would be complete without a section on leveraging ICT.

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