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Quel est le business de votre entreprise?

image of Quel est le business de votre entreprise?
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Le business d’une entreprise est défini par ce qu’elle produit et pour qui elle le produit. C’est ce que font la fonction production et la fonction marketing. Définir son business est la première étape dans la planification de la stratégie.

© United Nations
ISBN (PDF): 9789213614952
Related Subject(s): International Trade and Finance
Sustainable Development Goals:
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