The manager in the trading system
- Author: International Trade Centre
- Main Title: International Marketing and the Trading System , pp 8-31
- Publication Date: November 2002
- DOI: https://doi.org/10.18356/f0bd3dff-en
- Language: English French
Managers have no time to lose and ‘rational ignorance’ is one way of dealing with the time shortage. What aspects of the World Trade Organization are most relevant for business leaders? What are the new trends in the trading system which affect a country’s firms? Who are the winners and losers in the globalization process? What are the strategic options available to firms responding to the threats and opportunities of trade liberalization and deregulation? These are some of the questions that managers should deal with in the globalization process.
© United Nations
ISBN (PDF):
9789213615331
Book DOI:
https://doi.org/10.18356/3eab1a82-en
Related Subject(s):
International Trade and Finance
Sustainable Development Goals:
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