Business
- Author: United Nations
- Main Title: Information and Societies in Latin America and the Caribbean , pp 247-259
- Publication Date: September 2011
- DOI: https://doi.org/10.18356/6e2f6d84-en
- Language: English
ICT are transforming economic activities by increasing the efficiency of firms’ production processes through the creation, dissemination, accumulation and exchange of information and knowledge. Electronic business is not limited to the marketing of products and services over the Internet (e-commerce), but, rather, constitutes a comprehensive strategy designed to digitize business, with the goal of maximizing the value of the client and the profitability of the business, by optimizing internal and external processes through the use of ICT. This approach has rapidly been adopted by firms in various economic sectors, and plays an ever larger role on the world stage. Thus, ICT use has become a prerequisite for competitiveness in many economic activities, especially where globalized markets are involved.
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