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The strategies pursued by Mexican firms in their efforts to become global players
- Source: CEPAL Review, Volume 1998, Issue 65, 10月 1998, p. 133 - 153
- 西班牙语
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- 13 10月 1998
Abstract
Almost 60% of the biggest non-financial groups in Mexico carry on at least two types of activities in transnational markets. This article describes and analyses the various internationalization paths and strategies of Mexican firms. This drive for internationalization is taking place against the background of an open export-oriented economy and growing integration with the United States and Canada. There are various national and international factors, as well as others specific to the firms themselves, which influence the strategies chosen and their results.
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